Posts by Nancy Tobler
Podcast 45: A history of livestream direct selling and best practices
Four years ago we had Lynn Bardowski of Million Dollar Party Girl on the show to talk about online parties and in particular Facebook Live which at the time had only been widely available for a year. Today we bring her back to discuss the history of livestreaming as well as advice on how to…
Read MoreWhat is Livestreaming and Why Should Direct Sellers do it?
The applications for livestreaming are endless. Gamers, artists, intellectuals, pundits, and entertainers of all stripes have been using it to capture audiences for more than a decade. But today the big thing in livestreaming is livestreaming commerce—selling products to your audience while livestreaming. It’s clear from our conversations with some folks at company headquarters that…
Read MoreEver-Changing PII (Personally Identifying Information) Regulations
Photo by Nadine Shaabana on Unsplash The outcomes from the technological revolution of the last ten years have not all been good. Some have streamlined the way we do business, but others have added incredibly hairy and tangled layers of complexity to them. Take for example the ever-changing regulations around personally identifying information (PII for…
Read MoreThe Best MLM Compensation Plan
Do you want to create the best MLM compensation plan? Are you launching a start-up and looking for advice on how to build it right? We’ve watched the evolution of compensation plans for decades. We know all the common problems. One of the biggest problems in the industry is people think about compensation wrong. They…
Read MoreEpisode 43: SCOTUS decision against FTC disgorgement—Spencer Reese weighs in
Have you read about the recent Supreme Court decision to stop FTC disgorgement? Are you curious what it means for the direct sales industry? Satisfying that curiosity was the impetus behind this episode. Our guest is Spencer Reese a top lawyer in the direct sales industry. On the call we discuss: SCOTUS decision against FTC…
Read MoreRecord breaking Q2 2021 direct sales
Recently we’ve been blown away by the sales numbers of MLM companies. 2020 was a good year for direct sellers—especially those in the United States but for the global industry as well. And with Q2 2021 results from direct sales companies, the good news keeps coming. On the podcast we’ve talked about how well companies…
Read MoreWorking for a Cause
“Life Vantage Legacy” (Life Vantage) “Forever Giving” (Forever Living Products) “Force for Good” (Nu Skin) “Walk for Breast Cancer” (Avon) “Healing Hands” (doTerra) “Foundation for Life” (4-Life) What do these direct selling companies have in common? The answer is a “cause.” When a company engages in charitable donations and works, we call it “cause marketing” or…
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