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Mark Rawlins

Founder, MLM Compensation Consulting

Mark brings extensive experience to the industry. Mark began work in the direct selling arena in 1981. He has built two MLM software companies, InfoTrax and 2021. Mark is recognized as one of the pioneers in the MLM software business. He retired from running a software company and now focuses on helping companies to design and analyze compensation plans. Mark has written two books on MLM compensation, Understanding Multi-Level Commissions and Their Role in a Successful Company and From Commission Plan to Compensation Strategy. He has authored over 60 articles on and written for Direct Selling News. Mark has worked with every possible compensation type. Nothing surprises Mark. He has worked with hundreds of company’s compensation plans and business plans.   Mark provides the overall compensation plan analysis and seeing the results of bonus commission plans.  

Articles by Mark Rawlins

  • June 4, 2018

    The Huge Role of MLM Product

    It’s difficult to overstate the importance of the actual product in any MLM company. Every company with long-term success was built on great products and on customer loyalty to those produ... Read more

  • February 26, 2018

    Designing qualifications for distributor ranks and commissions

    When you design a compensation plan, there are a lot of details that you have to get right. Today we’re going to talk about the rules that determine when and how distributors advance throu... Read more

  • February 13, 2018

    Compensation Plan Payout

    Compensation plan payout is one of the biggest factors that contributes to the success or failure of a direct selling company. The companies who achieve long-term success have a sound plan t... Read more

  • January 29, 2018

    What’s a Binary Compensation Plan?

    The binary compensation plan is the newest of the three common plan types. When it arrived on the industry scene, this type of plan was the complete opposite approach to commissions than exi... Read more

  • January 22, 2018

    What’s a Unilevel Compensation Plan?

    The unilevel compensation plan was the first plan to challenge the dominance of the breakaway plan. It came on the scene in the mid 90s, and its inventors intended it to be a simpler and fai... Read more

  • January 9, 2018

    What’s a Breakaway Compensation Plan?

    Breakaway compensation plans are the oldest of the three common compensation plan types. They’ve been around since the 1970s. To this day, they’re the most popular compensation plan amon... Read more

  • December 26, 2017

    The Role of the Fast Start Bonus

    As you’re designing your compensation plan, you may want to consider implementing a fast start bonus. These are bonuses that are designed to round out your primary commissions—focusing e... Read more