The Perfect Storm Of Opportunity

I do not mean to be insensitive to the people who went through a storm like Katrina. Believe me, I know about hurricanes and storms. We have lived in the coastal area of Texas for eleven years and had to evacuate during Rita!

And even though that was hard, we took advantage of the situation to spend quality time with our family. We had no choice because we were in a car for 19 hours together and it’s an event we will never forget, but thanks to the career I have built in Network Marketing my two sons are I are up in Austin now away from storms like hurricane Ike which recently flew through our town wreaking havoc, throwing trees around like toothpicks and shutting down the power for weeks down near Houston.

Now is the perfect time to expose your home based business opportunity to friends, family, and everyone you meet because you never know who might be looking for an income producing business to add to their bottom line. You just may have the answer they’ve been searching for!

Of course you could hear “no thank-you,” but in today’s financial crunch you might be surprised to hear a lot more yes’s! And you will never know unless you expose your home based business to those you know first, before someone else approaches them.

When you are speaking with a friend, family member, lead, or potential recruit, don’t forget to share the income tax-reduction strategy. I have never met anyone who has said they are not looking to save money on their taxes! A few leads in questions might be, “would you like to save more money on your taxes this year and for the years to come?” or “What would happen if you got sick?” “What would happen if your spouse got sick and could not work or you had a sick child or parent to care for?” “What would happen if you lost your job?” Everyone is focused on financial issues these days, so anywhere we go we hear someone complaining about the economy. Just pick up a copy of AARP!

As direct sales and/or network marketing professionals, we have a solution and a message to deliver to people who are hurting in today’s economy and the opportunity we offer them is nothing to be ashamed of. We have a solution for helping families improve their financial situation, and the current economy (perfect storm) is a terrific reason to start a home business at this time. There IS a perfect storm brewing and we are the perfect industry to deliver the message of financial freedom that will allow people to take back the American dream. It’s all a matter of choice that each of us has to make for ourselves. If things are going to change we must change and do it right now while the timing is perfect.

Have you noticed that there are more people lately over the age of 50 working at Walmart, Target, or McDonalds? These people are working part-time jobs because they’ve been downsized, replaced by a younger whipper snapper, or lost their retirement! Now that’s a perfect storm opportunity where we as an industry can show those people how to get out of their desperate situation.

These days households can barely survive on two incomes let alone one and direct sales/Network Marketing is an income generating solution that will provide two more streams of income into the home without adding another wage earner, or requiring a member of the family to get a second or third job working for Walmart or McDonalds! Use the home based business income tax-reduction strategy as a recruiting tool to get people thinking about their present and long term future.

With a direct sales/network marketing, home party or home based business people will generate income through their compensation plan, as well as through the ability to deduct expenses they are already paying for from their taxes.

The home office deduction is a legal system of deducting part of your home expenses as business expenses. This creates additional cash flow in the home by reducing tax liabilities while generating income through commissions from the marketing company. (Be sure to check with your CPA/Accountant and while you’re at it. Why not expose them to your business, because you never know until you ask right? Remember be the messenger!)

Where you are now is because of decisions you made 5 years ago and decisions you make right now will determine where you’ll be in the next 5 years. Where do you plan to be? In the same situation or in a place where you’ve achieved your dreams? I know where I plan to be!

So are you going to take advantage of the perfect storm or wait until the waves calm down?

The Perfect Storm Of Opportunity

Copyright © 2008 by Sue Seward. All Rights Reserved.

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