Posts Tagged ‘Party Plan’
Party Plan vs Network Marketing
There are two primary business models in direct sales: party plan and network marketing. They represent the largest share of companies in the industry. Over the years, these two have evolved, but even today they share some similarities and distinct differences. I will present an overview of the differences and shared features. First let’s discuss…
Read MoreSaving Big for the Holidays by Throwing Parties
According to research from statista.com the average person anticipated spending only $704 on holiday gifts in 2014. This number is down from higher economic years such as those of 1999 and 2007 which were above $800 per person. Retailers know that holiday buying usually happens in November and December but they are constantly devising ways…
Read MoreParty On! Part 3
Recognition Party Plan businesses have usually been great at recognition of accomplishment and commitment in their businesses. They understand the power of recognition of new distributor performance. That it builds loyalty and consistency. They recognize that it is a simple acknowledgement, not big contests or cash awards that will build the sense of pride, appreciation,…
Read MoreParty On! Part 2
For those who still hold to a Party Plan approach to direct selling and for those who may be considering it for their products and services, here are my suggestions for maximizing your Party Plan success. Balance The emergence of Network Marketing has pushed all Party Plan businesses to examine the balance of their compensation…
Read MoreParty On! Part 1
Some direct selling newcomers wonder whether the days of Party Plan business success are past. They understand that the time of women being home during the day—the traditional time for successful Party and small group sales—is largely over. If distributors, presenters, consultants, or representatives (call them what you may) can’t fill the living room, or…
Read MoreEffective Social Media and Lead Generation for Network Marketing and Party Plan Companies
With today’s technology there are many new ways to communicate online and create leads. Network marketing and party plan companies should leverage new media and technology to create optimal growth of their product sales and distributorships. You might be wondering, what are companies doing to support the field with lead generation? From what we have…
Read MoreYour Personal Party Plan: Invitations, Themes, and Games
As a business owner, you’ve no doubt made some goals in either sales or earnings as part of your business plan. Chances are you joined the business that you did because you either attended a party or felt that parties are a fun way to do business. No matter if you sell health, home decor,…
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