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The Elevator Speech

Did your grandma ever ask you what you do? You start explaining your job, your business, what happens each day, what goes right, and what goes wrong. Then, before you know it, she has fallen asleep? What happened? What happened is that you were unable to articulate, in sound bite fashion, in language she could…

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Explaining What You Do In 15 Seconds

You’re in the elevator and your friend John introduces you to Barbara who is the CEO of one of the companies you’d like to do business with. Barbara asks, “What do you do?” Here is your chance to make a connection with a prime member of your target market. You want to get her attention,…

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Take Time to Make Time

My “to do” list grows each day. My completed list seems to stay the same. I call that stress.  The consequences of stress include health problems, workplace accidents (80% attributed to stress) and employee turnover (40% attributed to stress) (Richardson, & Rothstein, 2008). Many strategies can help us with this problem—relaxation techniques, exercise (though I…

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Party Plan Trends: A Conversation with Nicki Keohohou

I spent a few minutes talking with Nicki Keohohou the co-founder and CEO of the Direct Selling Worldwide Alliance (http://dswa.org/). Nicki has spent a lifetime working with direct sellers. She speaks to distributors from a wide range of direct selling companies such as Avon, Mary Kay, USANA and the list continues. She stated that this…

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Motivation in Direct Sales- Part 2

We continue our discussion on motivation and share ways to overcome the main challenges faced by those in direct sales. Here are some things to keep in mind… Don’t give up too soon Study results from several research websites list as high as a 99% failure rate of those who start a direct sales career.…

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Motivation in Direct Sales- Part 1

Motivation is what compels some people to hop out of bed every morning eager to start the day. A lack of it makes others dread the sunrise and desire to forever remain within the confines of their bed. A solid, positive drive makes some people happy to live each day but its reverse leaves others…

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