Posts by Nancy Tobler
Social Media for Corporate MLM Offices
I feel like I’m watching the great California Gold Rush of 1849! Only instead of trying to find gold in the rivers and mountains, people are prospecting from their desks on the Internet. As websites like Twitter and Facebook rapidly grow, people in the MLM industry are rushing to stake their claim to capitalize on…
Read MoreProblems The FTC Sees In “Pay To Play” Commission Plan
The FTC’s primary cause of action alleges that business practices constitute unfair and deceptive trade practices and are therefore a violation of Section 5 of the FTC Act. The FTC is ultimately seeking to prove that the program is a pyramid because all pyramids are inherently deceptive. The fundamental element of a pyramid is that…
Read MoreHow to use twitter to grow Your network marketing business
If you have been online for any length of time, you have probably heard about Twitter, or maybe have even started using it. It is a social media channel—the focus is relationship building. “ Twitter is a service for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to…
Read MoreFTC v. BurnLounge: Lessons Learned for MLM/Direct Selling
FTC stated policy has been to prosecute egregious pyramid schemes as opposed to mainstream direct selling. By and large, this has been the case since the famous 1979 FTC Amway unsuccessful prosecution. FTC and major court pyramid decisions, including FTC v. BurnLounge, focus on front-loading, large investments, products and services that do not stand on…
Read MoreSocial Media Risks: Compliance & Archiving
Social media is an amazing way to share information. We can share our thoughts, key pieces of information, important company developments, introduction of new products/services, and recruiting opportunities. We can use social media to grow our businesses and increase our connections. There are new technological innovations every day, and these things are making it easier…
Read MoreHow to use social media for lead generation
If you’ve been using social media, you probably already know that it’s a great tool to help you strengthen relationships with people you already know, or used to know. But what about new people? Can social media also help you find them? I am sometimes approached by seasoned multi-level marketers who want to know how…
Read MoreSeparation of Personal and Business Accounts in Social Media
Over the last few years, many individuals have started to expand their horizons to use Social Media for business, and many are asking the question—“Does it make sense for me to have separate personal and business social media accounts?” The answer is that it depends, so let’s talk through your options below. Separate accounts There…
Read More