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Persuasive Strategies: Social Proof
Google “social proof and persuasion” and you will find many bloggers who have written on Cialdini’s six…
Persuasive Strategies: Liking or “In the Eyes of the Beholder”
To understand the “Power of Persuasion” we can look at currency as an example. Money holds value…
Compensation Plan Payout
Compensation plan payout is one of the biggest factors that contributes to the success or failure of…
What’s a Binary Compensation Plan?
The binary compensation plan is the newest of the three common plan types. When it arrived on…
What’s a Unilevel Compensation Plan?
The unilevel compensation plan was the first plan to challenge the dominance of the breakaway plan. It…
What’s a Breakaway Compensation Plan?
Breakaway compensation plans are the oldest of the three common compensation plan types. They’ve been around since…
Credit card triangulation fraud
Credit card fraud is a huge problem for online retailers for more reasons than you might think….
9 Deadly Costs of Fraud
Article republished with permission from Kount.com Do you know all of the 9 Deadly Costs of Fraud? While many…
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