Posts by Nancy Tobler
Have You Missed This Essential Step in Marketing Your MLM Business?
Who are you marketing your mlm business to? This is a critical question, because the answer will shape all the marketing efforts that organization undertakes. However, far too often, the first answer I get is something along the lines of “everyone with a pulse.” And while we certainly want to keep the doors of our…
Read MoreMLM Companies Training and Monthly Service Fees: Be Careful!
I’m going to start this article with the conclusion: MLM training fees and monthly service fees, when used to beef up a company’s compensation plan, are usually an attempt to support an anemic business model operating with low margins. It’s not a disaster if you see these “pay to play” fees. However, if a regulator…
Read MoreThe Value Proposition
Your teams (corporate and field) must know where the value is found in your company; they must know the elements of value; they must know the features and benefits of each of those value elements; and they must have the skills to apply their knowledge to real life. In this way, they can convey…
Read MoreInternational Sponsoring And Commissioning
If your company is preparing to go international, you need to consider how you will handle international sponsoring and commissioning. You need to consider how your compensation plan will operate in the different types of markets—eCommerce, traditional, and in-person markets. The behaviors you need to reward will vary from one market type to another. You’ll…
Read MoreAchieving Self Mastery To Reach Your Dreams
Mastery comes from confidence. Confidence comes from experience. Experience comes from practice. Practice comes from commitment. And commitment comes from vision. Please read that last paragraph again. Then do the arithmetic backward and you have a roadmap to success. And notice that it all starts with vision. Every thing that manifests in your life…
Read MoreThe Changing Face Of International Expansion
Back in the day, companies used to wait until they were doing $50-60 million dollars a year in business and had been in business for several years before going international. And then the process of opening an international market took a year of planning and preparation. Now, we have clients that have been in business…
Read MoreCommon MLM Start-Up Pitfalls
Launching a new MLM is exciting! Everyone involved is giving 110% and has visions of breaking all sales and enrollment records with their new top-of-the-line products and sizzling new compensation plans. Such enthusiasm is great, but enthusiasm and 110% efforts alone won’t support your new company for very long. The unfortunate truth about startups is…
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